Free · 2 minutes

What's your Founder Brand Score?

Ten quick questions on your on-camera presence, positioning, hooks, quality and consistency. Get a score and see exactly what's holding your content back.

Question 1 of 10

How often do you appear on camera in your own content?

What the score measures

Five areas decide whether a founder's video content builds a brand or just fills a feed. Each gets scored out of 6.

On-camera presence

How often people actually see and hear you.

Positioning

Whether a stranger knows what you stand for.

Hooks & ideas

How much thought goes into what you say and how you open.

Production quality

Audio, editing, captions and a recognisable look.

Consistency system

Planning ahead and learning from what works.

Common questions

What is the Founder Brand Score?

A free 2-minute quiz that scores how well your video content is set up to build a personal brand. It looks at five areas: on-camera presence, positioning, hooks and ideas, production quality, and consistency.

Is this an industry benchmark?

No. It is our own framework, built from how we assess founder-led content. Treat it as a structured self-check, not a measured industry standard.

Do I need to share my email or social handle?

No. The quiz runs entirely in your browser. Nothing is sent or stored unless you choose to contact us.

Who is it for?

Founders, creators and business owners who want to build a presence on Instagram, YouTube or LinkedIn through video, whether you are just starting or already posting.